The AI team your business doesn't have.
You know AI should be carrying more of the load in your business. You also know that making it work, and keeping it working, is a job in itself, and not one you have time to take on. That's what we're here for. We're the team you'd otherwise have to hire, minus the hiring. You partner with us, and we run the work.
We work with expertise businesses: founder-led, built on what you know, where the work has to sound like you and carry your judgment.
Built by Aaron Jade, who spent fourteen years running the operations behind an international coaching business. Read his story
— The problem
You're running an operations department you never meant to start
You're good at the thing your business is built on. You don't get to spend much of your week on it anymore.
The week goes to the work around the work: the launch, the proposals, onboarding, follow-ups, content, the tools that don't talk to each other. You hired people, and now you manage people. The tools you bought need looking after too. It all still routes through you, and it gets heavier as the business grows. The cost isn't just the hours: leads go cold before anyone follows up, launches underperform, and the work only you can do keeps getting pushed.
AI was supposed to help with this. You've tried building it into your business. Most of what you set up is half-used now. That isn't a failure on your part. Making AI work across a business, and keeping it working, is a full-time job, and you already have one.
— What we do
We build your AI systems and stay to operate them
It keeps working as your business changes, so the time you get back stays yours.
You're likely paying for most of this already. It's spread across tool subscriptions, an agency, the freelancer who handles the overflow, and none of it adds up to a team that runs your operations. We're that team, in one place, and usually for less than you're spending now.
Some of the work we take over and own outright. Some still needs your judgment, so we build around it and leave the call to you. The rest stays with your team, with the heavy lifting done underneath them.
When something breaks, we fix it. Not you.
— What it looks like
One workflow we run, start to finish
One business we run this for is Bernadette Logue's coaching practice. When a group coaching call ends on Zoom, everything that has to happen after it runs itself: the video published to Vimeo with a branded thumbnail, the audio archived to secure storage, the transcript scrubbed of personal details and client names, then turned into a session recap in her voice, because the system holds how she writes and teaches. The finished lesson goes live in her WordPress members area, and the call is logged in her CRM with a review task waiting, so a person still has the last look. Every step used to be someone's job, about 45 minutes per call. Now it happens in minutes, with nobody in it.
That's one workflow. The same setup drafts the follow-ups for her 1:1 client calls, in her voice, and it's a fraction of what we can run for you. See what's possible.
— How it works
How it works
Three steps.
We learn your business, properly. What you sell, who you serve, how you speak, the decisions you'd make, the standard you hold. All of it becomes your Business Brain: a living record of how your business works, and the reason everything we build comes out sounding like you.
We build AI into your business, and run it. We start with whatever's eating most of your week, build AI into the workflow that handles it, and operate it day to day, wired into the tools you already use. You set what needs your sign-off before anything goes out.
We keep the work going, and we find what's next. The systems run without you in them. We maintain them as the models change, and we tell you the next thing worth handing over. Then we build that too.
— The business brain
It comes out yours, because it's built on you
Everything we run for you is built on one thing: your Business Brain. It's a structured record of how your business works. How you talk to clients, what you sell, the decisions you'd make, the standard you hold. The work reads from it, so it comes out yours. It gets sharper the longer it's in use, and we keep it current as the business changes.
Your Business Brain is yours to use directly, too. Connect it to the AI tools you already use, and they know your business cold. And it's yours to keep: if you ever leave, you take it with you.
— You stay in control
You're never handed a black box
You decide where you want a say. Some work you'll want to approve before it goes out. Some you'll let run. You set those lines and change them whenever you want. No system gets it right every time, which is why you stay the last word on anything that carries your name.
Our job is the system. We design it, watch it, fix it, and sit down with you regularly to look at what's working and what to build next.
— Built to keep working
Nothing we build is left to rot
Most automation is sold once and slowly breaks. A tool changes, the business moves on, and months later half of it doesn't work. That's usually why building AI into your business didn't stick the first time you tried.
We designed and built the platform ourselves, and we maintain what runs on it: the models, the instructions, your Business Brain, the connections to your tools. When the models change, we test the new ones before they touch your work. When something breaks, we fix it, with no ticket and no extra invoice. Keeping it working is the job, and it's ours.
— We help you grow
Running the business is half the work. Growing it is the other half.
Most operations support stops at keeping what you already have running. We don't. The system that runs your business also comes to understand it, so we can see what's worth building AI into next.
On a schedule that fits your business, we bring you a real piece of strategic work, a Growth Review: a deep look at the business, grounded in your Business Brain and our own research, that names where the next growth is and the highest-return place to integrate AI into the business. Then we build it. The opportunity becomes the next thing we run for you.
— What you get back
What changes
Your time comes back. The work that used to route through you runs on its own, the leads that used to go cold get followed up, and the business stops stalling every time you step away. You get back to the work you started this for, and you grow without hiring a team to do it.
The same system already runs a real business, and has for years. It runs ours, too: we operate Jade & Lloyd on the same thing we'd build for you. The full story, and the founder behind it, are worth a read.
— Built for your world
Built for the way you actually work
The bottleneck is the same in every expert business. The work isn't. Where we fit yours:
- Coaches. The admin behind every group call and 1:1 done for you, your content repurposed and scheduled without you running it, an inbox that handles itself.
- Consultants. Proposals out in hours, IP that compounds instead of sitting in folders, a pipeline you can trust.
- Course and cohort creators. Launches that don't break the team, members who don't quietly drift away, one clear view of everyone.
- Practitioners. Retreat and cohort admin handled, your voice and standards intact, so you're with your people instead of in your inbox.
Run a different kind of expert business? The bottleneck rhymes. If the work has to carry your judgment and sound like you, we build for that.
We're not for everyone. If you want a tool you run yourself, you're pre-revenue, or your business runs on regulated data we'd have to handle, we're not the fit, and we'll tell you early. Knowing where we don't belong is part of the job.
— Pricing
Simple, predictable pricing
You get senior operations expertise and a system that runs your business, for one flat monthly price. We start with your Business Brain and the one area costing you the most, then take on more as you see what it frees up. Building your Brain and your first workflows is real development work, the kind that usually carries a large upfront build fee. We don't charge one: no setup fee, no development bill. Onboarding is part of the first months.
Partnerships start from $3,500 a month while we take on our founding clients. That starting price rises as the proof builds. We never charge you per change: running, fixing, and improving what you already have is always included. The price goes up only when you hand us more to run.
Twelve-month default. Pay annually and save 10%. Month to month is 20% more, no lock-in either way.
— FAQ
Questions, answered
- Is my data safe?
- Your business lives in its own walled-off space. Nothing is pooled with other clients, and nothing trains anyone else's model. If you need more, you can move to a dedicated database, a dedicated server, or your own cloud account, without rebuilding anything. How your data is handled, in full.
- Do I have to change the tools I use?
- No. We connect to the tools you already run: your calendar, inbox, CRM, payment system, and the rest. The work happens inside your existing setup.
- Do I lose control?
- No. You decide what needs your approval, where a human reviews, and when to step in. You can change those lines whenever you want.
- What if I want to leave?
- You take everything: your Business Brain, your workflows, your context. That's deliberate.
- Why not just hire someone?
- You could. The right person is hard to find, expensive, and yours to manage while they learn AI and your business at once. We're a whole team, systems already built and already doing this work, for less than that hire and none of the management.
- Isn't this just ChatGPT?
- ChatGPT forgets you the moment you close the tab. We run on your Business Brain, so the work is grounded in how your business operates, overseen by a team, and improving as it goes. The model is one ingredient.
- Are we locked into one AI provider?
- No. We use the best model for each job and change it when something better ships, without you having to think about it. Your Business Brain and your workflows run on any model, not one vendor's.
- How fast can we start?
- Your first workflow is usually live within a couple of weeks of kicking off.
— The ask
Start with one conversation
Tell us where your time goes, and we'll show you what we'd take off your plate first and what it would cost. If we're not the right fit, we'll tell you.
Not ready to talk? Start with a free AI Operations Snapshot: a short, personalized read on where you'd start with us, no call required. Get the Snapshot
You run your business. We run the AI systems behind it.